Fuel the legend!

Launching in 2026 - Coming soon

We’re crafting something legendary.

A new era of frozen innovation is on the way — bold flavours, refined textures, and ice bars reimagined for every need, every moment.

Driven by creativity and precision, our team is redefining refreshment — smarter, bolder, and truly legendary.

Launching in 2026.

The wait will be worth it.

#BFRÖZ #LegendaryIce #FuelTheLegend #Coming2026

The Legend is waking up soon. Wanna be part of it?

Leave your email. We’ll let you know when the ice bars go from concept to legend.

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